**Role purpose** The Museum has an exciting opportunity for a professional to join the Creative Content, Marketing business unit as a Audience Marketing Coordinator. The Marketing Coordinator plays an important role in the development and delivery of the Museum's marketing activities. The successful candidate will bring a 'can do' attitude and an ability to foster strong working relations with other teams within the Museum. Exceptional attention to detail, organisational and forward planning skills are a must in this role. With an ability to write and structure engaging content, the candidate will have carriage of key projects and perform in a supporting role on major projects. Using their industry knowledge of traditional and digital marketing practices, media buying and production processes along with an eye for design and messaging, the candidate will deliver against a busy schedule of work. Working in a fast paced environment where priorities shift and an ability to be flexible and adapt to change is paramount. The candidate will be a resourceful, talented team player with a positive and proactive approach to achieving successful outcomes. **Key accountabilities** * Under direction the development, implementation and evaluation of strategic and effective marketing campaigns for exhibitions, public programs and events, Shop, cafe, School programs, and other Museum activities. This includes media planning, create campaign development, production of marketing materials, and stakeholder liaison * Delivery and evaluation of digital marketing campaigns * Delivery and evaluation of paid advertising across social media channels * Delivery of electronic direct mail (EDM) campaigns * Development and maintenance of a variety of databases utilising a range of software packages * Assistance with the implementation of the Museum's communications and marketing strategies * Providing administrative and research support and assisting with budget processes, including invoicing and filing * Liaising effectively with other Museum business units, external partners and stakeholders in the tourism and cultural sectors to ensure the best outcomes from marketing strategies * Demonstrate a strong commitment to Work Health and Safety (WH\&S) by actively supporting a positive safety culture, following the Museum's WHS policies and procedures, and complying with reasonable instructions to ensure alignment with the Work Health and Safety Act 2011 **To apply** Applicants must include a 2\-page pitch addressing their suitability for the role against the essential and desirable Skills, experience and qualifications. Applicants must also provide a resume and contact details for 2 referees. Visit http://www.nma.gov.au/about/employment and apply online. Applications close 11:59pm Thursday 20 November 2025\. Reasonable adjustments are available throughout the recruitment process. If you require, or would like to discuss reasonable adjustments, please contact the Contact Officer for this position.