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Digital Category Manager
Negotiable Salary
Indeed
Full-time
Onsite
No experience limit
No degree limit
Lambayeque 284, Lima 15093, Peru
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Description

**Company Description:** We are over 88,000 people who every day work toward our firm Purpose: Simplify and Enjoy Life More. We operate in 9 countries and comprise five major brands across diverse industries: Falabella Retail, Sodimac, Banco Falabella, Tottus, and Mallplaza. Each of these brands shapes who we are, and together—as One Team—we strive daily to reinvent ourselves and exceed our customers’ expectations. A team full of dreams that makes things happen. We dare to launch initiatives and innovate, take risks, and create opportunities that keep us at the forefront—driving us to reinvent ourselves to deliver the best shopping experience at every touchpoint with us. **Job Mission:** Propose and manage digital product sales to drive conversion and improve web performance. **Job Responsibilities:** What are your key challenges? * Propose and manage improvements to the digital product flows under your responsibility to enhance sales, user experience, and conversion across digital channels and/or call centers. * Lead the digital communication strategy and media plan in coordination with Marketing, SEM, and SEO managers, and monitor campaign results against the allocated budget. * Monitor daily sales metrics, funnels, conversions, and projections to track outcomes and performance of the assigned product. * Promote digital sales of the assigned product by designing experiments and improvement opportunities in coordination with various sources and channels. * Ensure proper functioning of digital flows, web campaigns, and digital channel pricing. * Serve as the liaison with the Digital Factory for project implementation and provide justification for impacts that support achievement of commercial objectives. * Maintain the project backlog and ensure execution of the initiative roadmap. * Manage content updates on public website landing pages for the assigned product. At Falabella Peru, we foster an inclusive and diverse culture focused on equity and respect for different perspectives—including gender, religion, disability, LGBTQ+ identity, ethnicity, and other dimensions of diversity. Accordingly, all our selection processes adhere to this principle. **Requirements:** Graduates in Digital Marketing, Communications, Business Administration, or Marketing. Experience in digital channels, marketing, data, product management, or related areas. Proficiency in Microsoft Office and Google Analytics. SQL knowledge is desirable. **Offer Conditions:**

Source:  indeed View original post
María García
Indeed · HR

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