Description
Job Summary:
Create and maintain a strong, distinctive visual identity for the real estate and marketing network segments through high-quality digital and print designs.
Key Highlights:
1. Design of visual materials for real estate campaigns and social media
2. Development of brand-consistent visual identities
3. Monitoring of visual trends for a modern and effective aesthetic
2\. **Purpose of the Position**
Create and maintain a strong, distinctive visual identity within the real estate, property, lifestyle, and/or marketing network segments through high-quality, thematically coherent digital and print designs.
3\. **Specific Functions by Process**
* Digital Design: visual materials for real estate campaigns — renders, catalogs, brochures, floor plans, flyers, advertisements, and digital content.
* Social media posts, stories, reels, carousels, and banners (animations, reels, stories, posts, banners, etc.).
* Develop brand-consistent visual identities aligned with the company’s various real estate projects.
* Design commercial presentations for investors or marketing networks.
* Flyers, signage, backdrops, POP materials, and resort guides.
* Create graphic content for social media, email marketing, and websites (animations, reels, stories, posts, banners, etc.).
* Visual mockups for landing pages and website updates.
* Pro Audiovisual Production
* Covers, simple animated text, support for reels.
* Brand Visual Management
* Ensure aesthetic, color palette, and typography consistency across all channels.
* Edit promotional videos, testimonials, and virtual property tours (optional but desirable).
* Manage the company’s image bank, templates, and graphic resources.
* Ensure visual quality of materials and compliance with brand guidelines.
* Monitor visual trends and apply them to current campaigns to maintain a modern and effective aesthetic.
4\. **Operational Support**
* Tools: Adobe Creative Suite, Canva Pro, CapCut (pro), Google Drive
* Visual references: Instagram, Pinterest, Behance
* Supporting teams: KAM, Audiovisual Creator
5\. **Interdependent Relationships**
With KAM: Daily alignment of priorities and design validation.
With Audiovisual Creator: Integration of graphics into videos.
With external resort teams: Collection of local information for content.
6\. **Management Indicators (KPIs)**
* % of on-time deliveries per brand
* Number of pieces rejected due to visual inconsistency
* Frequency of brand manual updates
* Number of reels delivered with graphic support
* Positive feedback from KAM (≥4\.5/5 in monthly evaluation)
7\. **Required Profile**
* Education: Graphic Design or Visual Communication.
* Experience: Minimum 2 years, preferably in tourism, hospitality, or lifestyle.
* Knowledge:
Adobe Creative Suite
Visual trends on Instagram and TikTok
Basic video editing concepts
Skills: Aesthetic sensitivity, organization, adaptability to multiple brands.
8\. **Position Conditions**
* Work schedule: 48 hours per week, Monday to Saturday. Monday–Friday: 9:00 a.m. to 6:30 p.m.; Saturday: 9:00 a.m. to 1:00 p.m.
* Modality: Remote
* Benefits: Enrollment in MYPE payroll
* Salary: 1500
* Monday-to-Saturday schedule
Job Type: Full\-time
Pay: S/.1,500\.00 per month
Work Location: In person