Marketing Coordinator

Description

Job Summary: We are seeking a Marketing Coordinator to lead the positioning, growth, and strengthening of brands by developing and implementing marketing, branding, content, and event strategies. Key Responsibilities: 1. Lead the positioning and growth of recognized brands. 2. Develop and implement marketing, branding, and content strategies. 3. Coordinate brand events and manage strategic partnerships. We are looking for a Marketing Coordinator to lead the positioning, growth, and strengthening of our brands **Kaldis, Kaldis Coffee Roasters, and Cítrica**. You will be responsible for developing and implementing marketing, branding, content, and event strategies that connect with our customers, strengthen brand experience, and ensure consistent execution across all touchpoints. **Main Responsibilities** · Develop and lead the execution of the annual marketing plan for the brands. · Continuously analyze sales, category, product, store, and customer behavior data to identify growth opportunities. · Design and propose promotions, campaigns, and marketing initiatives based on business metrics and results. · Measure campaign and event performance, generating reports and improvement recommendations. · Manage the annual calendar of campaigns, product launches, and events. · Coordinate strategic partnerships with companies and institutions. · Coordinate brand events and customer experiences. · Manage and update website content. · Coordinate content production, photo shoots, and audiovisual materials. · Review and approve graphic assets, videos, communication materials, and in-store touchpoints. · Oversee social media strategy. · Design marketing materials for stores, events, campaigns, and internal communications. · Coordinate with various company departments (operations, human resources, and commercial) and vendors to ensure proper execution of marketing activities. **Requirements** * Bachelor’s degree in Marketing, Communications, Advertising, or related fields. * Minimum 1 year of experience in similar roles. * Experience managing campaigns, events, and branding. * Experience analyzing data, interpreting metrics, and generating results-driven marketing proposals. * Knowledge of digital marketing, social media, and content creation. * Proficiency in design tools (Adobe Illustrator, Photoshop, Lightroom, or similar). * Strong organizational, communication, planning, and teamwork skills. **Work Modality** · Availability to work onsite in San Isidro. · Schedule: Monday to Friday, 8:00 am – 5:30 pm; Saturdays, 8:00 am \- 1:30 pm **Benefits:** · MYPE payroll registration · Semi-annual bonus · 15 days of vacation · Corporate benefits (30% discount across all our brands) Employment Type: Full-time Salary: S/.2,000\.00 \- S/.2,500\.00 per month Application Question(s): * How many years of experience do you have as a marketing coordinator? Work Location: On-site employment