Description
Job Summary:
We are seeking a Marketing/Communications professional with experience in content creation, social media management, and digital campaigns, with a focus on fashion and lifestyle.
Key Highlights:
1. Creative idea development, copywriting, and storytelling for collections and campaigns.
2. Leadership in end-to-end audiovisual production for the brand.
3. Social media management, online store operations, and digital campaign optimization.
RESPONSIBILITIES
* Conceptualize and develop creative ideas, copywriting, and storytelling for collections, campaigns, and product launches.
* Lead end-to-end audiovisual production for the brand (pre-production, filming, photo shoots, and digital content).
* Plan and execute the content calendar for social media and the website.
* Supervise and coordinate teams involved in photography, video, and content creation.
* Analyze results, identify insights, and propose continuous improvements to campaigns and content.
* Manage social media platforms and the online store (Shopify) comprehensively.
* Plan, execute, and optimize digital campaigns on Meta Ads and TikTok Ads.
* Monitor metrics and prepare KPI reports aligned with brand objectives.
* Stay updated on fashion trends, digital content, and consumer behavior.
REQUIREMENTS
* Degree in Marketing, Communications, Advertising, or related fields.
* Minimum of 1 year of experience in similar roles (experience in fashion or lifestyle is preferred).
* Excellent writing, spelling, and storytelling skills.
* Creative, organized, and highly responsible profile.
* Ability to work under pressure and manage multiple projects.
* Intermediate/advanced proficiency in Adobe Illustrator and Photoshop (preferred).
* Intermediate proficiency in Adobe Premiere or another video editing tool (optional).
* Availability to work Monday through Friday, from 9:00 a.m. to 6:00 p.m., in La Victoria.
* Send CV to: administrador@backtomestore.com
Employment Type: Full-time
Salary: S/.1,500.00 - S/.1,800.00 per month
Work Location: On-site