Indeed
Real Estate Marketing – Specialist
Position Summary:
We are seeking a Real Estate Marketing Specialist to lead and execute the commercial and digital strategy for residential projects, focusing on increasing sales and brand positioning.
Key Highlights:
1. Lead and execute the commercial and digital strategy for residential projects
2. Design, implement, and optimize a comprehensive real estate marketing strategy
3. Participate in high-impact and growth-oriented real estate projects
**Real Estate Marketing Specialist**
**Company:** Real Estate Developer
**Location:** Lima – Hybrid / In-person mode
**Position Type:** Full-time / External Consultant (depending on profile)
We are looking for a **Real Estate Marketing Specialist** to lead and execute the commercial and digital strategy for our residential projects, with the objective of **increasing sales, positioning our brands, and accelerating unit placement**.
**Position Objective**
Design, implement, and optimize a comprehensive marketing strategy for our real estate projects, ensuring a consistent generation of qualified leads and a high sales conversion rate.
**Responsibilities**
* Design the marketing and sales strategy for real estate projects (launch, pre-sale, and sale).
* Define and execute digital campaigns (Meta Ads, Google Ads, real estate portals, email marketing, CRM).
* Coordinate branding, project naming, storytelling, and commercial messaging.
* Manage and optimize the sales funnel: leads, follow-up, and closings.
* Prepare budgets, metrics, and ROI, CPL, CAC, and conversion reports.
* Coordinate with brokers, sales teams, and the commercial department.
* Propose promotions, pricing strategies, and stock absorption strategies.
**Required Profile**
* Degree in Marketing, Advertising, Business Administration, or related fields.
* **Minimum 3 years of experience in real estate marketing or real estate projects.**
* Experience participating in **real estate project launches and sales** (buildings, condominiums, land plots, etc.).
* Proficiency in digital advertising, lead generation, and automation.
* Strong focus on **results, sales, and metrics**.
* Strategic and operational capability.
**Preferred Qualifications**
* Experience working with real estate developers, agencies, or construction companies.
* Knowledge of real estate CRMs (HubSpot, Tokko Broker, Inmovilla, etc.).
* Portfolio of sold projects or successful campaigns.
**We Offer**
* Participation in high-impact and growth-oriented real estate projects
Position Type: Full-time
Workplace: On-site employment

Ctra. Panamericana Nte. 3778, Lima 15160, Peru