Description
Job Summary:
We are seeking a creative and proactive Marketing Coordinator to lead the planning, execution, and monitoring of marketing strategies, manage digital platforms, and create audiovisual content.
Key Highlights:
1. Lead digital marketing and brand positioning strategies
2. Create and oversee content for social media and digital platforms
3. Actively participate in audiovisual content creation
We are looking for a **Marketing Coordinator** to lead the planning, execution, and monitoring of the company's marketing strategies.
We seek a creative, proactive, organized, and initiative-driven individual capable of developing content proposals, managing our digital platforms, and actively participating in audiovisual content creation.
**REQUIREMENTS**
* Graduate, bachelor’s degree holder, or certified professional in Marketing, Communications, Advertising, or related fields.
* Minimum 2 years of experience in marketing, digital marketing, communications, or similar roles.
* Experience in social media management and content generation.
* Proficiency in Meta Business Suite, Meta Ads, Canva, CapCut, and similar digital tools.
* Knowledge of digital marketing strategies, content creation, and brand positioning.
* Familiarity with Google Ads, TikTok, analytics tools, and/or e-commerce is desirable.
* Strong writing and verbal communication skills.
* Ability to plan and execute campaigns from inception to completion.
**RESPONSIBILITIES**
* Plan and execute annual, quarterly, and monthly marketing plans.
* Design strategies to strengthen brand positioning and recognition.
* Plan, create, and supervise content for social media and digital platforms.
* Create and participate in videos, reels, stories, and other audiovisual content, including recording, editing, and voice-over as required.
* Propose trends, formats, and new strategies to increase reach and engagement.
* Coordinate with designers, vendors, and other stakeholders for asset and campaign production.
* Manage campaigns on Meta Ads and monitor their performance.
* Analyze campaign metrics, leads, reach, engagement, and conversion rates.
* Prepare periodic performance reports and present improvement proposals to Management.
* Identify growth opportunities across digital channels and emerging media.
* Maintain up-to-date brand communication and identity guidelines.
* Lead and organize department-specific marketing activities.
**WE OFFER**
* A dynamic and innovation-oriented work environment.
* Professional development opportunities.
* Work location: Surco
* Working hours: Monday to Friday, 8:00 a.m. to 5:30 p.m., and Saturdays, 8:00 a.m. to 1:00 p.m. (hybrid)
Salary: S/.2,000.00 \- S/.2,300.00 per month
Workplace: On-site employment