Digital Marketing Analyst

Description

Position Summary: We are seeking a creative and strategic B2B Digital Marketing Specialist to develop high-impact content, strengthen our digital presence, and generate demand. Key Responsibilities: 1. Manage the multi-brand digital ecosystem with an AI focus. 2. Create innovative and disruptive content for diverse platforms. 3. Plan, optimize, and analyze digital marketing campaigns. We are looking for a creative, strategic, and highly execution-oriented **B2B Digital Marketing Specialist**, capable of developing high-impact content that strengthens our digital presence and demand generation. **Who are we looking for?** We seek a professional passionate about marketing and technology, with initiative, autonomy, and a results-oriented mindset. Your primary objective will be to manage the multi-brand digital ecosystem, align marketing efforts with the sales team, and integrate Artificial Intelligence tools to innovate and optimize processes. **What will you do?** * Plan and manage the multi-brand content calendar for LinkedIn, Meta, and TikTok. * Implement and optimize lead-generation campaigns on Meta Ads and TikTok Ads. * Write persuasive copy and structure Cold Messaging and Email Marketing / Nurturing campaigns. * Produce creative, serialized content—from quick video editing to professional graphic design. * Research and develop innovative formats: success stories, plant visits, long-form content (podcasts), and disruptive activations at industry trade shows. * Analyze metrics, prepare reports, and propose continuous improvements. * Maintain seamless communication with the sales team and log activities via a CRM. * SEO and SEM **Key Requirements:** ✔ Proficiency in design tools (Canva, Adobe Express/Illustrator/Photoshop) and quick video editing (CapCut, Premiere at intermediate/beginner level). ✔ Daily use of generative Artificial Intelligence (for images and videos) in content creation. ✔ Knowledge of Meta Business Suite, digital analytics, and organizational tools such as Notion. ✔ Strong ability to rapidly acquire technical knowledge to adapt to the industrial sector. ✔ Excellent writing skills, creativity, and time management—without requiring constant supervision. ✔ Prior CRM knowledge or experience is desirable. **Interview Considerations:** During the interview, candidates will be asked to present a strategic action plan outlining how they would execute our marketing initiatives and manage our brands. If this profile matches your background, you are organized, and you enjoy challenges, please send us your CV and portfolio to apply. Salary: S/.1\.00 \- S/.2\.00 per month Work Location: On-site employment