**Company Description** We are a beverage and food distribution company with 137 years of experience and operations in Central America, the Caribbean, and South America. We have the largest product portfolio in the region and work alongside our strategic partners Pepsico, Ambev, and Beliv to offer innovative solutions to our customers. At CBC, we know how to build strong and lasting relationships. We listen to consumers to understand their needs and offer them the best brands for different consumption occasions. We bring flavor and freshness to the world with the ambition of becoming a multi-category company that continues to expand its horizons. We do this with the enthusiasm of seeing our team, our people, and those who enjoy what we do, smile. Our culture and transformative energy are driven by passion, motivating us to become better and conquer new challenges. We work together with the joy of achieving the impossible. **Job Description** Supervise and guide the sales team following company guidelines, aiming to ensure the achievement of monthly and annual performance indicators. **Specific Responsibilities:** * Prepare the pre-morning meeting for the sales force, presenting the supervisor's One Dash, including volume indicators, coverage, R\+N, effectiveness, digital indicators, commercial policy strategies, the day's challenge, and route planning. * Conduct direct route accompaniment to gain visibility into the sales representative's commercial process performance, including the Plus sales process, sales pitch (speech), and customer knowledge. * Conduct indirect route accompaniment as needed, aiming to improve results by visiting all customers and reviewing the status of cold equipment to assess impact on performance. * Conduct requested evening meetings to ensure follow-up on sales representatives' results, guaranteeing success in achieving objectives. * Process new customer registrations and cancellations to optimize route effectiveness and maintain an updated list of active customers. * Prepare and justify a list for cold equipment installation to increase sales, enhance customer loyalty, and improve brand display. * Provide analytical information (sales tracking, coverage, incentives) to offer visibility into sales trends and identify specific needs for each indicator, thereby optimizing sales representatives' performance. * Control, review, and organize folders according to customer requirements (planning, materials) to ensure compliance with WCS processes. **Qualifications** * Bachelor’s degree in Business Administration, Marketing, Industrial Engineering, or related fields. * 2 years of experience in fast-moving consumer goods. * Intermediate English proficiency. * Advanced Excel skills