**Long Description** -------------------- **Principal Accountabilities** *In addition to the following Epson's policies and procedures, principal accountabilities include, but are not limited to:* Under supervision: * Establish and maintain client relationships to promote brand loyalty * Deep analysis of market and company competitors to identify trends impacting brand * Safeguard the fulfillment of the brand manual in all internal and external communications to unify brand work ensuring standardization of Epson logo and brand image * Increase market share by supporting fast introduction of new products into the market * Consult with advertising agency to ensure fulfillment of EAI marketing strategy guidelines and SEC and/or General Manager policies and protocols * May carry out and control paper recycling program ensuring fulfillment of environmental preservation guidelines * Promote innovation and continuous improvement of department, documenting proposals for processes improvements to increase the department quality and development * Support marketing management members to ensure quality monthly reports and fulfillment of all objectives as well as planning next month activities, if applicable * Administer marketing budget ensuring fulfillment and optimization of Marcom strategy\- Collaborate with product management to create investment planning according to conditions and needs of product lines, brand, and the marketing processes * May plan, organize, and execute events; example events: prize giving ceremony \&/or clients meetings, journalists, local kick off, etc. * Direct relationship with advertising agency; creation, follow up, control, correction of requests, graphic pieces, and other requirements of the department and local organization * May handle public relations of the company * Administer strategic commercial alliances with important institutions of designated country **Education** ------------- D \- Completion of an undergraduate program or equivalent experience (B.A. or B.S.). **Job Segment:** PR, Product Manager, Advertising, Marketing, Operations