**Who are we?** We are CreaTalento, an EdTech specializing in Human Management and Soft Skills in LATAM, with over 4 years of experience and 4,200 students across 18 countries. We train HR professionals with experts using practical methodology. **Today, we invite you to join us as a Digital Advertising Analyst (lead generation via digital advertising) in hybrid mode.** **What do we offer?** * **Work 90% remotely** and 10% onsite. (Maximum 4 days per month onsite). * Direct payroll under Mype regime: Remuneration **(S/. 2,000 - S/. 2,300)** \+ Performance bonus (starting from the 3rd month, based on goals). * 100% company-paid training. * Positive work environment and well-being, enabling you to reach your full potential. * Working hours: Monday to Friday from 9:00 am to 1:00 pm and from 3:00 pm to 7:00 pm, and Saturday from 9:00 am to 1:00 pm. * Make an impact in the field of EDUCATION and expand across LATAM. **What will be your challenges?** * **Generate leads through digital advertising** targeting B2B and B2C audiences. * Plan and implement advertising campaigns on Meta Ads, Google Ads, and other platforms. * Analyze, optimize, and monitor campaign performance, maintaining Cost Per Lead (CPL) and lead quality. * Research market trends, competition, and user behavior to identify improvement opportunities and adjust advertising strategies. * Manage and optimize landing pages and the institutional website with a focus on conversion. * Fully administer the CRM, including segmentation, automations, lead tracking, and reporting. * Participate in creating audiovisual content required by the brand. * Perform other assigned duties. **What do you need to join our team?** * Bachelor's degree in Marketing, Advertising, Business Administration with Marketing focus, or related fields. * Minimum of **2 years of experience managing digital campaigns (mandatory).** * Required skills: Analytical ability, results orientation, strategic thinking, proactivity, and attention to detail. * Proficiency in digital and commercial advertising strategies, marketing funnels, digital platforms (Meta, Google, TikTok Ads), analytics and tracking tools (Google Analytics, Tag Manager, advanced Excel, Looker Studio or Power BI), and CRM for lead automation. * Possession of a laptop or computer for remote work (mandatory). * **Reside in Huancayo or Lima** (with availability to **travel to Huancayo** up to 4 days per month, with travel expenses **100% covered** by the company). Join the CreaTalento team and grow in your professional career within a collaborative and dynamic environment. Job type: Full-time Salary: S/.2,000.00 \- S/.2,300.00 per month Experience: * Digital advertising management: 2 years (Required) Work location: Remote job Application deadline: 08/16/2025