Description
Job Summary:
We are seeking a B2C Commercial Manager to lead the retail store and direct sales channel, ensuring achievement of targets and a shopping experience aligned with business standards.
Key Highlights:
1. Lead the B2C channel and contribute to commercial growth.
2. Participate in commercial decisions and enhance customer experience.
3. Professional development in a dynamic, results-oriented environment.
Deco Hogar E.I.R.L. – Jiapeng is a growing commercial-industrial company dedicated to importing, assembling, and distributing motorcycles, cargo tricycles, outboard motors, and spare parts. We operate across multiple cities nationwide, maintain commercial relationships with international suppliers, and have an expanding distribution network.
Job Description
**What does this role entail?**
We are seeking a **B2C Commercial Manager**, responsible for leading the company’s retail store and direct sales channel, ensuring achievement of commercial targets, proper execution at each location, and a shopping experience aligned with business standards.
**Key Responsibilities:**
* Lead commercial management of B2C stores and sales points.
* Define goals, priorities, and guidelines for commercial teams and Store Managers.
* Monitor KPIs such as sales, conversion rate, average transaction value, product mix, and quota attainment.
* Participate in defining and reviewing pricing, promotions, and commercial terms for the channel.
* Supervise proper implementation of campaigns, promotions, and display guidelines across all stores.
* Ensure appropriate customer experience, including service delivery, complaint handling, and after-sales support.
* Coordinate with Operations, Logistics, and Import departments to guarantee product and material availability at all locations.
* Supervise commercial orderliness at stores, including visual identity, product display, cleanliness, and condition of units.
* Promote effective commercial routines such as prospecting, lead follow-up, proforma generation, and sales closure.
* Develop the commercial team through coaching, feedback, and performance tracking.
**Requirements:**
* University graduate, bachelor’s degree holder, or technical professional in Business Administration, Marketing, Business Management, Commercial Engineering, or related fields.
* Minimum 3–5 years’ experience in commercial leadership roles, store supervision, retail, or direct sales.
* Knowledge of B2C commercial management, sales KPIs, pricing, customer service, and store administration.
* Proficiency in ERP, CRM, and commercial tracking tools.
* Prior experience leading commercial teams across multiple locations is desirable.
* Leadership ability, analytical skills, and results orientation.
**Ideal Candidate Profile:** We seek a commercial leader with business vision, results focus, and capability to manage teams, drive sales, and ensure orderly, profitable, and customer-centric commercial execution.
**We Offer:**
* Opportunity to join a growing company.
* Chance to lead the B2C channel and directly contribute to the business’s commercial growth.
* Participation in commercial decisions, campaigns, and customer experience improvement initiatives.
* Professional development in a dynamic, results-oriented environment.
* Compensation commensurate with the responsibilities of the position.
Employment Type: Full-time, Temporary
Work Location: On-site