Visual Communication Design Lead

Description

Job Summary: A leading fintech is seeking a Visual Communication Design Lead to define and elevate the quality of in-app visual communication, transforming business objectives into high-impact experiences. Key Highlights: 1. Lead the Visual Communication Design strategy. 2. Recruit, develop, and empower Visual Communication Designers. 3. Act as a strategic partner to key areas for visual solutions. DESCRIPTION A prominent domestic fintech is seeking a Visual Communication Design Lead to lead the visual design discipline. You will be responsible for defining and elevating the quality of all in-app communication, transforming business objectives into high-impact visual experiences that strengthen the brand and scale efficiently. This is a strategic role where your visual judgment, leadership, and business vision will be pivotal in shaping the evolution of our digital product. **Key Responsibilities** * Lead the Visual Communication Design strategy, ensuring consistent, distinctive, and brand-aligned visual communication across all in-app touchpoints. * Recruit, develop, and empower high-performing Visual Communication Designers, fostering a culture of excellence, continuous coaching, and development of creative and strategic capabilities. * Manage team operations: administer the backlog, prioritize demand from multiple stakeholders, and optimize resource allocation to respond efficiently to a high volume of requests. * Ensure visual excellence by establishing quality standards, rigorous review processes, and control mechanisms that guarantee consistency and high creative caliber across all deliverables. * Continuously design and optimize workflows, incorporating new tools, automation, and generative AI to reduce production time and improve collaboration. * Anticipate and integrate emerging trends in design, branding, AI, and creative production, preparing the team for new ways of creating, collaborating, and scaling design. * Act as a strategic partner to Marketing, Growth, Brand, Commercial, and Product teams, translating business objectives into high-impact visual solutions and building trusted relationships with key stakeholders. REQUIREMENTS **Education** * Bachelor’s degree in Graphic Design, Visual Communication, Art Direction, Advertising Design, Digital Design, Branding, or related fields. Preferred: Specialization or postgraduate degree in Creative Direction, Brand Design, Design Leadership, or related disciplines. **Professional Experience** * 5+ years leading high-performing creative teams * 3+ years in art direction and visual judgment for brands and digital products * 3+ years managing creative operations and prioritizing demand from multiple stakeholders * 1+ year implementing AI tools, automation, or productivity initiatives (preferred) **Tools** * Advanced proficiency in Figma * Advanced proficiency in Adobe Creative Suite (Illustrator, Photoshop) * Intermediate proficiency in After Effects, FigJam, Confluence, Trello * Intermediate proficiency in AI tools applied to design (ChatGPT, Magnifik, Adobe Firefly, Midjourney, etc.) \- Preferred