Multi-Account B2B Industrial Marketing Lead

Description

Job Summary: We are seeking a Senior Digital Marketing Coordinator with strategic vision to manage B2B accounts, coordinate teams, and ensure results from digital marketing strategies. Key Highlights: 1. Manage multiple B2B accounts and coordinate cross-functional teams. 2. Design, execute, and optimize digital marketing strategies. 3. Opportunity for professional development and continuous learning. At **MSF Creative**, we are looking for a **Senior Digital Marketing Coordinator** with strategic vision, leadership skills, and a results-driven mindset to manage multiple B2B accounts, coordinate cross-functional teams, and ensure the execution of digital marketing strategies that deliver measurable results for our clients. If you are passionate about innovation, analytics, and continuous improvement, this opportunity is for you. **Requirements:** * Bachelor’s degree, graduate, or certified professional in Marketing, Communications, Advertising, Engineering, or related fields. * Minimum of **2–3 years** of experience in B2B digital marketing; experience managing multiple accounts simultaneously at an agency will be highly valued. * Experience leading or coordinating cross-functional teams. * Proficiency in **Google Ads, Meta Ads, Google Analytics 4 (GA4\), Google Tag Manager, and Google Search Console**. * Knowledge of **technical SEO**, WordPress website administration, and **CRM** systems (Odoo or similar). * Ability to manage accounts, lead projects, and deliver client-oriented service. * Highly organized profile with strong planning, task prioritization, and multi-project tracking capabilities. * Availability to work in **hybrid mode**. **Desirable:** * Prior experience at marketing agencies managing multiple accounts. * Familiarity with **GEO (Generative Engine Optimization)** and **AI Search Optimization**. * Valid certifications in Google Ads, Google Analytics, or Meta Blueprint. * Experience in industrial, metal-mechanical, or industrial safety sectors. * Proficiency in AI tools such as **ChatGPT, Claude, or Gemini**, applied to marketing. **Responsibilities:** * Design, execute, and optimize digital marketing strategies for assigned accounts. * Manage and oversee end-to-end account operations, ensuring achievement of objectives and deliverables. * Identify opportunities to improve internal processes and the agency’s value proposition. * Participate in new client prospecting and commercial proposal development. * Supervise security and access management—including credentials—for managed accounts. * Present performance reports and participate in strategic planning meetings with clients and management. * Identify new growth opportunities per account through proposals for additional actions or services. * Supervise implementation and auditing of tracking via **GA4, Google Tag Manager, Enhanced Conversions**, and form-based conversions. * Analyze commercial KPIs using CRM data to evaluate campaign performance and lead generation. * Supervise administration and optimization of conversion-focused WordPress websites. * Coordinate with the development team on technical improvements and integrations. * Organize webinars, training sessions, commercial events, and organizational activities. * Assign, prioritize, and supervise marketing team activities. * Monitor adherence to deadlines, deliverable quality, and team productivity. * Implement continuous improvement processes and ensure compliance with internal departmental reporting requirements. **Benefits:** * Hybrid work arrangement. * Excellent working environment. * Participation in digital marketing projects for B2B companies. * Opportunity for professional development and continuous learning. * Compensation of **S/ 2,200 to S/ 2,500**, subject to performance-based continuity review. Salary: S/.2,200\.00 \- S/.2,500\.00 per month Application Question(s): * In which district do you reside? * Do you have 2–3 years of experience in B2B digital marketing? * Please provide your mobile phone number. Work Location: On-site employment