Description
Position Summary:
We are seeking a professional to manage social media accounts, create advertising content, develop digital marketing campaigns, and analyze metrics to optimize marketing budgets.
Key Responsibilities:
1. Manages social media accounts and designs advertising graphic content.
2. Develops and executes campaigns across various advertising platforms.
3. Analyzes metrics, optimizes digital advertising budgets, and writes copy.
REQUIREMENTS
\- Graduate of technical or university studies in marketing, communication sciences, graphic design, or related fields.
\- Minimum 1 year of experience, preferably in the aesthetic industry.
\- Proficiency in Adobe Illustrator, Photoshop, and video editing software.
\- Experience managing social media content.
\- Experience with advertising placement across the company's various social media platforms.
\- Extensive knowledge and experience in managing advertisements and developing creative assets for social media ads (mandatory).
\- Proficiency in Meta Business Suite (mandatory).
\- Availability to work in the Cercado de Lima district.
\- 48 working hours per week.
RESPONSIBILITIES
\- Responsible for maintaining social media accounts while adhering to the brand guidelines for all assigned materials.
\- Graphic design for social media, advertising flyers, and catalogs.
\- Development of advertising campaigns on Instagram Ads, TikTok Ads, Google Ads / Analytics, YouTube, and LinkedIn.
\- Proposes and implements a content calendar aligned with original ideas and current trends, in collaboration with the audiovisual team.
\- Analyzes metrics from various social media platforms for advertising campaigns. · Optimally manages the digital advertising budget.
\- Participates in and coordinates photo and video shoots for content creation, contributing creatively to visual and voice-over elements.
\- Writes copy for social media. · Engages with the community and responds to comments.
\- Prepares departmental reports: competitive analysis report (detailing dates, times, events, promotions).
\- Campaign activations.
\- Submits weekly work plans.
\- Performs other duties as assigned by the designated supervisor.
*Work Schedule:*
\- Mon–Fri: 9 AM – 7 PM
\- Sat: 9 AM – 12 PM
*Work Location:* Magdalena del Mar
Employment Type: Full-time
Salary: S/.1,600.00 – S/.2,000.00 per month
Work Mode: On-site