Description
Job Summary:
Support digital strategy through performance analysis, KPI tracking, content management, and brand monitoring, contributing to decision-making and agency coordination.
Key Highlights:
1. Strategic support in digital marketing and data analysis.
2. Content management and brand monitoring on social media.
3. Opportunity to contribute insights and coordinate with agencies.
**Job Description**
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Support digital strategy through performance analysis, KPI tracking, content management, and brand monitoring.
* Prepare performance reports for digital campaigns, media planning, and content.
* Monitor KPIs for digital initiatives and alert on variations, relevant results, or follow-up opportunities.
* Manage scheduling and publishing of social media content, tracking the editorial calendar.
* Monitor the brand's social media channels and the broader digital environment via social listening and competitor benchmarking, identifying alerts, trends, and relevant findings.
* Support analysis of campaign and influencer research results, contributing insights for decision-making.
* Coordinate submission of requests to the media agency and track implementation progress.
* Provide support for other initiatives within the Digital Strategy area.
**Candidate Requirements**
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* University graduate in Marketing, Communications, Business Administration, or related fields.
* Intermediate proficiency in Microsoft Excel and PowerPoint.
* Interest in digital marketing, data analysis, and social media.
* Prior experience in pre-professional internships, preferably in marketing, media, etc.
* Desired knowledge of digital analytics and monitoring tools.
* Competencies: Analytical ability, organization, and attention to detail.
This opportunity is open to persons with disabilities.
**Selection Process**
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The selection process is conducted via Aira — a recruitment platform designed to enhance your application experience.
To apply, you only need:
1\. Apply to this position
2\. Check your email
3\. Log in to Aira and respond to the requested questions and/or assessments
Then, if your profile matches our requirements, we will contact you by email (via Aira) to proceed to the in-person stage.
**About Us**
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We are over 88,000 people who work every day toward our firm Purpose — Simplify and Enjoy Life More. We operate in 9 countries and comprise five major brands across diverse industries: Falabella Retail, Sodimac, Banco Falabella, Tottus, and Mallplaza. Each of these brands shapes who we are, and together — as One Team — we strive daily to reinvent ourselves and exceed our customers’ expectations.
A team full of dreams that makes things happen. We dare to launch and innovate, take risks, and create opportunities that keep us at the forefront — driving us to continuously reinvent ourselves to deliver the best shopping experience at every touchpoint with us.