Description
Job Summary:
We are seeking a Marketing and Digital Design Analyst to strengthen our brand, optimize campaigns, and ensure alignment among design, advertising, and business outcomes.
Key Highlights:
1. Design graphic assets and develop dynamic visual content.
2. Set up, manage, and optimize campaigns on Meta Ads and Google Ads.
3. Opportunity for professional growth and involvement in brand development.
We are looking for a Marketing and Digital Design Analyst who combines creativity with analytical thinking to enhance brand positioning and improve campaign performance.
We seek a candidate with strong visual judgment, strategic focus, and the ability to manage projects in an organized manner—ensuring consistency across design, advertising, and business results.
**Key Responsibilities:**
* Design graphic assets for social media, digital campaigns, and institutional materials.
* Create and adapt product labels and packaging, adhering to technical and brand guidelines.
* Develop animated videos and dynamic visual content for digital platforms.
* Set up, manage, and optimize campaigns on Meta Ads and Google Ads.
* Analyze performance metrics (e.g., CTR, conversions, cost per result, ROI).
* Prepare reports and propose data-driven improvement actions.
* Coordinate production of merchandise and promotional materials, including vendor research and follow-up.
* Manage and organize digital assets and departmental files.
**Requirements:**
* Degree in Marketing, Advertising, Graphic Design, or related fields.
* Experience in graphic design and label development.
* Proficiency with tools such as Illustrator and Photoshop.
* Experience creating animated videos (After Effects, CapCut, or similar).
* Practical knowledge of digital advertising (Meta and Google).
* Analytical ability, planning skills, and results orientation.
**We Offer:**
* Market-competitive compensation.
* Opportunity for professional growth.
* Direct involvement in brand development.
* Positive work environment and teamwork.
Employment Type: Full-time
Salary: S/.1,500\.00 \- S/.1,700\.00 per month
Work Location: On-site employment