Commercial Manager

Description

Job Summary: We are seeking a Commercial Manager to lead the commercial strategy of a major fast-moving consumer goods (FMCG) company, designing and implementing tactics for brand growth and positioning. Key Highlights: 1. Lead the commercial strategy and sales team. 2. Design and implement effective commercial tactics. 3. Analyze the market and strengthen brand positioning. At Asertiva Consulting, we seek talent! Are you ready to take on a new challenge and work for a company committed to continued growth? This could be your opportunity! On behalf of our client — a leading Peruvian FMCG company — we are looking for a Commercial Manager. PROFILE * Bachelor's degree or higher in Business Administration, Economics, Industrial Engineering, Commercial Engineering, or related fields. * Minimum 5 years of experience in commercial management or similar roles, leading sales teams, handling strategic responsibilities, and possessing experience in the traditional trade channel within food, FMCG, distribution, and/or food manufacturing companies. * Proficiency in commercial strategic planning. * Mastery of effective tactics aligned with the company’s product lines and categories. * Knowledge of the FMCG food market within the relevant category. * Familiarity with and contacts at distribution companies, wholesale channels of large markets in Lima and provinces, to consolidate growth. * Experience managing human resources allocated to achieving objectives. * Knowledge of qualitative and quantitative regional market analysis to propose immediate actions for objective attainment. * Ability to manage and interpret performance indicators using available data or data structured according to needs. * Intermediate-level proficiency in Excel. * Willingness to travel and conduct fieldwork. MAIN RESPONSIBILITIES * Lead the company’s commercial strategy, ensuring achievement of sales targets, growth goals, and market share objectives. * Design and implement commercial strategies and tactics aligned with the company’s various product lines and categories. * Analyze the FMCG market and category trends to identify growth opportunities and reinforce brand positioning. * Develop and consolidate commercial relationships with distributors, wholesalers, and key customers in Lima and provinces. * Lead, develop, and support the commercial team, fostering a high-performance, results-oriented culture. * Monitor commercial KPIs, market behavior, and regional performance, proposing actions to drive objective achievement. * Coordinate with production, logistics, and operations departments to ensure appropriate market coverage and product availability. * Identify new business opportunities, distribution channels, and markets contributing to the organization’s sustainable growth. * Prepare commercial reports, forecasts, and analyses to support the company’s strategic decision-making. * Drive brand expansion and positioning, ensuring commercial management is fully aligned with business objectives. CONDITIONS * Standard labor regime; salary commensurate with market standards. * Fully on-site work mode, Monday to Friday, from 8:00 AM to 6:30 PM. * Work location: Surco. * 50% coverage of EPS (health insurance). * Profit-sharing participation. Work location: On-site employment