Description
Job Summary:
Develop the assigned territory by managing customers with short- and medium-term strategies to achieve sales targets and strengthen commercial relationships.
Key Responsibilities:
1. Lead cross-functional projects and horizontal and vertical expansion plans.
2. Conduct and actively participate in the ICP (Integrated Category Planning) for the territory/key customer.
3. Develop and explore new sales channels.
**Position Summary:** Traditional and Modern KAM
**Location:** Lima, Peru
**Employment Type:** Full-time
**Reports To:** Traditional & Non-Traditional Sales Manager
**Position Purpose:**
Develop the assigned territory according to category and channel potential and opportunities; manage customers based on a robust short- and medium-term strategy, ensuring correct market execution reflected in achieving sales objectives per key account and strengthening long-term commercial relationships.
**A Day in the Life of...**
* Conduct and actively participate in the ICP (Integrated Category Planning) for the territory/key customer (gathering category, competitor, and shopper insights; performing SWOT analysis; setting priorities; presenting objectives; preparing strategies and route plans).
* Execute annual commercial plans (leading trade agreements, quarterly meetings with key customers), ensuring implementation of ICP per channel, category, and customer.
* Lead cross-functional projects in the pre-defined region and scale them nationally.
* Present horizontal and vertical growth expansion plans within respective DTs (Distribution Territories), their region, and propose national-scale extrapolation.
* Develop and explore new sales channels.
Create continuous improvement opportunities jointly with the rest of the Regional team, promoting best practices in commercial management.
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**What Will Make You Successful:**
* Engineering degree or Bachelor’s degree in Administration, Marketing, or Commerce.
* Minimum 5 years of experience in sales, trade marketing, or marketing within fast-moving consumer goods (FMCG) companies, with knowledge of both Traditional and Modern channels, and experience managing Distributors, HORECA, and Convenience Stores in Lima.
**Competencies:**
* Initiative
* Influence
* Proactivity
* Agility
* Autonomy
* Adaptability