Digital Communication Specialist

Description

Job Summary: APOYO Comunicación is seeking a Digital Communication Specialist to design and implement digital strategies, audit content, and lead training sessions, thereby enhancing the quality of the agency’s client accounts. Key Highlights: 1. Design and implementation of innovative digital strategies 2. Leadership in digital training and development 3. Strategic application of AI in digital processes \#ChambaSiHay We’re looking for you! At APOYO Comunicación, we’re searching for top talent for the position of Digital Communication Specialist. Apply via this link: https://forms.office.com/r/zCKR7jVGBy Requirements: * Degree in Communications, Marketing, Advertising, Business Administration, or related fields. * Minimum five years of experience in digital strategy and communication, preferably within agencies. * Experience designing digital strategies, content plans, and media plans—including budget allocation and distribution. * Experience leading or supporting digital teams and profiles. * Advanced knowledge of social media platforms, algorithms, formats, trends, and performance metrics. * Proficiency with content scheduling tools, social listening tools, digital analytics, design software, and artificial intelligence. * Knowledge of SEO and GEO, and intermediate-level Excel proficiency. * Experience facilitating training sessions or workshops and communicating technical topics to non-specialist audiences. * Practical knowledge and application of artificial intelligence tools in digital processes. * Alignment with our values: belief in purpose-driven businesses and promotion of equity and inclusion. Responsibilities: * Define and update digital quality guidelines and best practices to strengthen the quality of the agency’s client accounts. * Audit digital content and profiles to identify gaps and opportunities for improvement. * Collaborate with PR departments to design annual digital strategies for client accounts—including channels, formats, budget, digital media, SEO, and GEO. * Monitor digital strategy KPIs and results to propose adjustments that support achievement of each client’s objectives. * Design and deliver training on social media and digital communication—particularly for Instagram, TikTok, and LinkedIn. * Participate in commercial proposals and new business development processes, contributing the digital perspective. * Centralize evaluation and negotiation of framework agreements with digital vendors and tools—including content scheduling, social listening, analytics, and design licensing. * Promote the strategic and responsible use of artificial intelligence to enhance productivity and outcomes. Salary: Starting at S/.3,000\.00 per month Workplace: Hybrid, San Isidro, Lima