Description
Job Summary:
We are seeking a professional to design and execute digital content strategies, produce audiovisual materials, and manage social media communities, with a focus on analysis and continuous improvement.
Key Highlights:
1. Design and manage digital content strategies.
2. Create and edit audiovisual content for various platforms.
3. Support campaign launches and oversee brand identity.
**KEY RESPONSIBILITIES**
**Strategy and Planning**
* Design monthly content plans and calendars aligned with business and brand objectives.
* Manage scheduled video recordings week by week to achieve objectives.
* Research trends, consumer behavior, and competitors.
* Organize content by campaigns, categories, and commercial requests.
* Define formats, platforms, and tone based on audience and channel.
* Propose creative ideas, innovative formats, and content strategies that contribute to brand recognition, lead generation, and achievement of marketing objectives.
* Design creative assets for the calendar, leveraging trends and trending topics.
* Manage LIVE sessions across various platforms.
**Audiovisual and Multimedia Production**
* Create and edit videos, reels, stories, podcasts, and infographics.
* Participate in recording institutional, promotional, and testimonial videos.
* Cover internal and external events with photos, videos, and live streaming.
* Coordinate with graphic design and production teams to realize content assets.
* Maintain an updated library of images, videos, and digital resources.
**Community and Social Media Management**
* Support campaign and promotion launches in coordination with marketing.
* Monitor visual and corporate identity consistency across all posts.
* Comply with organizational internal guidelines, policies, and standards.
* On-site support at events.
**Analysis, Metrics, and Continuous Improvement**
* Review grammar, coherence, and style of published content.
* Identify duplicate or brand-strategy-inconsistent content.
* Coordinate with various departments to gather information and refine strategy.
**Academic Background**
* Technical degree or graduate in Communication, Journalism, Marketing, Advertising, or related fields.
* Courses or certifications in Digital Marketing, AI-based editing, Social Media, or Content Production (preferred).
**Technical Skills**
* Proficiency in platforms: Instagram, TikTok, LinkedIn, Facebook, YouTube.
* Proficiency in graphic design tools: Canva, Adobe Photoshop or Illustrator, OBS or similar.
* Knowledge of video editing (CapCut or similar).
* Photography and content recording for social media and corporate events.
* Advertising copywriting and storytelling techniques for videos.
* Understanding of digital trends and social media algorithms.
* Intermediate-level proficiency in Microsoft Office.
* Copywriting and storytelling.
* Content marketing.
* Digital metrics analysis.
* Social media management.
* Basic audiovisual production.
* AI usage and application.
**Required Experience**
* Minimum 1–2 years of experience in digital content creation or a similar role.
* Portfolio of previous work.
Application Question(s):
* What is your salary expectation?
Work Location: On-site employment