Job Summary: We are seeking a Digital Marketing Assistant to strengthen our digital media presence, promote our training services, and produce high-impact communication materials. Key Responsibilities: 1. Strengthen the company’s digital presence. 2. Create and optimize Meta Ads advertising campaigns for lead generation. 3. Design graphic assets and short videos for ads and social media. We are looking for a Digital Marketing Assistant **Job Objective** The position aims to strengthen the company’s presence across digital media, promote our training, capacity-building, and consulting services, and produce visually impactful and professional communication materials. **Academic Qualifications:** * Technical or university graduate in Marketing or Advertising **Experience:** * Minimum 1 year of experience in digital marketing. * Experience creating and managing advertising campaigns on Meta Ads. * Experience generating leads through advertising campaigns (mandatory) * Experience designing graphic assets for ads and social media * Desired experience in service-oriented companies, education, accounting, or consulting **Main Responsibilities** * Plan, execute, and optimize Meta Ads (Facebook and Instagram) advertising campaigns focused on lead generation. * Configure traffic, lead-generation, and conversion campaigns according to business objectives. * Post content on social media platforms, including writing corresponding copy (Facebook, LinkedIn, Instagram) * Design and adapt graphic assets and short videos for advertisements. * Monitor key metrics: leads generated, cost per lead (CPL), click-through rate (CTR), reach, and conversions. * Manage lead forms and route leads to WhatsApp Business * Develop and execute the brand’s digital content plan. * Prepare basic performance reports for campaigns and social media. * Support promotion of events, workshops, and training programs. * Cover institutional events as needed (3–5 per year). **Knowledge and Skills:** * Knowledge of graphic design (Illustrator, Photoshop, Canva or similar). * Proficiency in Meta Ads for ad creation * Ability to operate a digital camera for covering institutional events (3–5 events per year) * Proficiency in social media management tools **We Offer:** * EPS health insurance * Positive work environment and opportunities for professional development * Market-competitive remuneration aligned with experience Job Type: Full-time Salary: Starting at S/.1,400.00 per month Application Question(s): * Which tools do you use to design graphic assets and short videos? * What are your salary expectations? * How long have you worked in digital marketing, and in what types of companies? * Have you directly managed Meta Ads campaigns yourself, or only supported another person/team? Work Location: Remote