Ads and Commercial Leads Assistant

Description

Job Summary: We are seeking an Ads and Commercial Leads Assistant to manage digital acquisition campaigns and convert leads into tangible business opportunities. Key Highlights: 1. Manage digital campaigns and convert leads into business opportunities. 2. Design, implement, and optimize campaigns on Meta Ads, Google Ads, and TikTok Ads. 3. Manage the full lead nurturing cycle and conduct sales follow-up. A real estate company specializing in property acquisition, sales, and rentals is seeking an Ads and Commercial Leads Assistant, who will be responsible for managing digital acquisition campaigns and converting generated leads into genuine business opportunities. **REQUIREMENTS:** * Bachelor's degree, technical diploma, or candidate in Marketing, Digital Marketing, Advertising, Communications, Business Administration, or related fields. * Minimum 2 years of experience managing campaigns in Meta Ads Manager. * Experience managing performance campaigns and optimizing results. * Experience using CRM tools daily (HubSpot, Pipedrive, Salesforce, Zoho, Clientify, ActiveCampaign, or similar). * Experience in commercial lead management and follow-up. * Intermediate knowledge of Google Ads. * Familiarity with digital metrics (CPL, CTR, CPC, ROAS, Conversions, etc.). * Intermediate proficiency in Microsoft Office or Google Workspace. **WORK CONDITIONS:** * Market-competitive salary + monthly variable pay based on conversion KPI achievement. * On-site schedule: Monday to Friday, 9 AM to 6 PM. * Work location: San Borja. * Benefits: MYPE payroll (50% of statutory benefits). **RESPONSIBILITIES:** * Design, implement, and optimize campaigns on Meta Ads (Facebook and Instagram), Google Ads, and TikTok Ads. * Manage campaigns targeting agent recruitment, property acquisition, and property sales or rentals. * Conduct A/B testing of ads, audiences, and creatives to improve campaign performance. * Monitor metrics such as CPL, CTR, ROAS, and other performance indicators to continuously optimize campaigns. * Manage advertising budgets and conduct weekly investment tracking. * Ensure proper integration of leads from digital campaigns into the CRM. * Manage the full lead nurturing cycle, ensuring response times under 5 minutes. * Qualify prospects, coordinate appointments, follow up, and confirm attendance of interested parties. * Verify lead information and promptly assign leads to the appropriate sales team. * Monitor the sales team’s adherence to response time requirements. * Prepare weekly reports on digital campaigns, lead conversion, and sales performance. * Collaborate with the Marketing department to continuously improve digital campaigns and strategies. Employment type: Full-time Salary: S/.1,500.00 – S/.1,800.00 per month Application question(s): * How many years of experience do you have managing campaigns in Meta Ads Manager? * Do you have experience using CRM tools and managing and following up on commercial leads? * Do you have intermediate knowledge of Google Ads, Google Workspace, and Office? * Are you familiar with digital metrics such as CPL, CTR, CPC, ROAS, Conversions, etc.? * If you agree with the conditions, what are your salary expectations? Please specify the amount. Work location: On-site employment