Description
Job Summary:
We are seeking a Commercial Ads and Leads Assistant to manage digital acquisition campaigns and convert leads into business opportunities.
Key Highlights:
1. Design and implement campaigns on Meta Ads, Google Ads, and TikTok Ads.
2. Manage the full lead nurturing cycle, ensuring rapid responses.
3. Optimize performance and manage key digital metrics.
A real estate company specializing in property acquisition, sales, and rentals is looking for a Commercial Ads and Leads Assistant responsible for managing digital acquisition campaigns and converting generated leads into genuine business opportunities.
**REQUIREMENTS:**
* Bachelor's degree, technical diploma, or candidate graduating in Marketing, Digital Marketing, Advertising, Communications, Business Administration, or related fields.
* Minimum 2 years of experience managing campaigns in Meta Ads Manager.
* Experience managing performance campaigns and optimizing results.
* Experience using CRM as a daily work tool (HubSpot, Pipedrive, Salesforce, Zoho, Clientify, ActiveCampaign, or similar).
* Experience in commercial lead management and follow-up.
* Intermediate knowledge of Google Ads.
* Familiarity with digital metrics (CPL, CTR, CPC, ROAS, Conversions, etc.).
* Intermediate proficiency in Microsoft Office or Google Workspace.
**WORK CONDITIONS:**
* Market-competitive salary + monthly variable bonus based on conversion KPI achievement.
* On-site schedule: Monday to Friday, 9 AM to 6 PM.
* Work location: San Borja.
* Benefits: MYPE payroll (50% of statutory benefits).
**RESPONSIBILITIES:**
* Design, implement, and optimize campaigns on Meta Ads (Facebook and Instagram), Google Ads, and TikTok Ads.
* Manage campaigns targeting agent recruitment, property acquisition, and property sales or rentals.
* Conduct A/B tests of ads, audiences, and creatives to improve campaign performance.
* Monitor metrics such as CPL, CTR, ROAS, and other performance indicators to continuously optimize campaigns.
* Manage advertising budgets and conduct weekly investment tracking.
* Ensure proper integration of leads from digital campaigns into the CRM.
* Manage the full lead nurturing cycle, guaranteeing response times under 5 minutes.
* Qualify prospects, coordinate appointments, follow up, and confirm attendance of interested parties.
* Verify lead information and promptly assign leads to the appropriate sales team.
* Track sales team adherence to response time requirements.
* Prepare weekly reports on digital campaigns, lead conversion, and commercial performance.
* Collaborate with the Marketing department to continuously improve digital campaigns and strategies.
Employment type: Full-time
Salary: S/.1,500.00 – S/.1,800.00 per month
Application question(s):
* How many years of experience do you have managing campaigns in Meta Ads Manager?
* Do you have experience using CRM systems and managing and following up on commercial leads?
* Do you possess intermediate knowledge of Google Ads, Google Workspace, and Microsoft Office?
* Are you familiar with digital metrics such as CPL, CTR, CPC, ROAS, Conversions, etc.?
* If you agree with the conditions, what are your salary expectations? Please specify the amount.
Work location: On-site employment