




Request ID: 243757 Thank you for your interest in joining Scotiabank Peru—we truly appreciate your application. We are seeking talented individuals who aspire to grow and help achieve our organization’s goals. Wishing you great success throughout this process! **Manager Digital Growth** \-Business Line: Distribution \- SBP * Unit: Business: Digital Sales * Level: 7.1 * Contract Type: Indefinite * CV Submission Deadline: December 11 **Mission:** The Manager, Digital Sales Growth role is responsible for designing, implementing, and optimizing digital sales campaigns and growth loops that drive client stages (acquisition, onboarding, engagement, retention). This role leverages experimentation, data analysis, and cross\-functional collaboration to continuously improve digital sales performance and user experience. **What do we expect from you?** * Bachelor’s degree in marketing, business, data science, or a related field * Experience in a financial institution is highly valued * 2\-4 years of experience in digital growth, performance marketing, or product\-led growth * Strong understanding of growth loops, customer journeys, campaigns, and digital funnel optimization * Experience with A/B testing, cohort analysis, and customer segmentation * Proficiency in analytics tools (e.g., Power BI, Mixpanel, Amplitude, Google Analytics) * Familiarity with marketing automation and customer engagement platforms * Excellent problem\-solving and communication skills * Must be fluent in Spanish and capable of using English for experimentation documentation and collaboration **What challenges will you face?** Digital Sales Strategy \& Execution* Design and launch loops (acquisition or engagement) focused on lifecycle client stages * Ensure growth loop objectives align with business goals and customer needs * Optimize growth loop performance using metrics such as CPA, LTV, engagement, and retention Experimentation \& Performance Optimization* Design and run controlled experiments to improve growth loop outcomes * Track and analyze results, documenting insights and best practices * Identify friction points and drop\-offs within loops and prioritize improvements Growth Loops \& Customer Lifecycle* Implement and improve journeys tailored to product type and user segment * Collaborate with marketing, product, and segment teams on messaging and adapt product\-channel strategies * Coordinate welcome sequences and self\-service education content for onboarding * Adapt communications for loyalty programs and engagement campaigns to drive retention and profitability Data \& Performance Monitoring* Design and run controlled experiments to improve growth loop outcomes * Track and analyze results, documenting insights and best practices * Identify friction points and drop\-offs within loops and prioritize improvements Location(s): Peru : Lima : San Isidro Thank you for your interest; however, only candidates selected for interviews will be contacted. \*\* Scotiabank Peru is an inclusive employer that respects diversity and does not discriminate in any form.


