Description
Job Summary:
A creative and strategic professional to lead digital content, graphic design, and art direction, managing digital marketing strategies and user experience.
Key Highlights:
1. Lead digital content creation, graphic design, and art direction.
2. Develop and manage digital marketing and communication strategies.
3. Opportunities for growth and continuous training.
We are seeking a creative, strategic, and results-oriented professional to lead the brand's digital content creation, graphic design, and art direction. The role is responsible for developing and managing digital marketing strategies, internal/external communications, and user/patient experience.
**Responsibilities**
1\. Content Creation
* Plan and execute digital content (reels, stories, carousels, videos, newsletters, campaigns, etc.).
* Develop scripts, creative ideas, and concepts aligned with branding.
* Oversee audiovisual production, art direction, and post-production.
* Adapt content for different platforms (Instagram, TikTok, Meta Ads, YouTube, etc.).
2\. Art Direction
* Design assets for digital and print media (banners, flyers, presentations, packaging, catalogs).
* Maintain and evolve the brand’s visual identity, ensuring visual consistency.
* Create creative concepts for campaigns, product launches, and seasonal initiatives.
* Produce commercial and internal materials.
3\. Strategy and Analysis
* Participate in content calendar and strategy planning.
* Analyze campaign performance to optimize results.
* Contribute to ideation of advertising and positioning campaigns.
4\. Management and Coordination
* Coordinate with designers, photographers, community managers, and editors.
* Supervise the accurate visual execution of campaigns.
* Incorporate current trends and updated creative approaches.
**Requirements**
Academic Background
* Degree in Communications, Marketing, Advertising, or related fields.
* Preferred specialization in Branding, Digital Marketing, or Art Direction.
Experience
* 2–5 years in design, digital content, or creative agencies.
* Demonstrable experience in social media, digital campaigns, and audiovisual production.
**Technical Skills**
* Proficiency in Adobe Premiere, After Effects, Final Cut Pro (or similar).
* Mastery of Graphic Design (Adobe Suite).
* Experience operating DSLR/Mirrorless cameras.
* Basic knowledge of motion graphics (preferred).
* Strong visual judgment and high aesthetic sensibility.
**Benefits**
* Competitive salary commensurate with experience.
* Family allowance (if applicable).
* Formal employment registration from day one (50%) + statutory benefits.
* Discounts on aesthetic treatments and products.
* Excellent working environment.
* Opportunities for growth and continuous training.
Employment Type: Full-time
Salary: S/.1,500.00 – S/.2,500.00 per month
Work Location: On-site employment