Description
Job Summary:
We are seeking a passionate, results-oriented Digital Marketing Analyst with experience in performance and influencer marketing campaigns to plan, execute, and optimize digital strategies.
Key Highlights:
1. Experience with Meta Ads, Google Ads, and TikTok Ads
2. Management of performance and influencer marketing campaigns
3. Analysis and optimization of KPIs
**Digital Marketing Analyst (Meta Ads, Google Ads, and Influencers)**
At Loons, we are looking for a passionate, results-oriented Digital Marketing Analyst with experience in performance and influencer marketing campaigns.
If you enjoy analyzing metrics, optimizing campaigns, and developing digital strategies that deliver results, please send us your CV.
Responsibilities:
\-Plan, execute, and optimize campaigns on Meta Ads, Google Ads, and TikTok Ads.
\-Monitor performance metrics such as ROAS, CPA, CTR, CPC, CPM, and conversions.
\-Prepare reports and propose actions for continuous improvement.
\-Manage performance-focused campaigns aimed at delivering measurable results.
\-Identify, evaluate, negotiate with, and coordinate influencers and content creators.
\-Track the performance of influencer marketing campaigns.
\-Coordinate with design, content, and commercial teams for campaign execution.
\-Analyze market trends and propose new digital strategies.
Requirements:
\-Technical or university degree in Marketing, Advertising, Communications, or related fields.
\-Minimum 2 years of experience managing digital campaigns.
\-Proficiency in Meta Ads, Google Ads, and TikTok Ads.
\-Knowledge of KPI analysis and campaign optimization.
\-Experience coordinating influencers and content creators.
\-Intermediate-level proficiency in Excel.
Preferred Qualifications:
\-Google Analytics.
\-Shopify/Prestashop
\-Meta Business Suite
\-Google Tag Manager
Location: Surco
Job Type: Hybrid
Schedule: Monday to Friday, 8:00 a.m. to 6:00 p.m. \| Saturdays, 8:00 a.m. to 1:00 p.m.
Employment Type: Full-time, Entry-level
Workplace: Hybrid in Surco, Lima