Job Summary: Optimize digital advertising investment, plan and execute campaigns, and improve ROI for the marketing department. Key Highlights: 1. Manage and optimize campaigns on Meta Ads, Google Ads, and TikTok Ads. 2. Analyze digital metrics and KPIs to improve performance. 3. Implement segmentation and remarketing strategies. **Position Objective:** Optimize digital advertising investment through campaign planning, execution, and continuous improvement, ensuring greater reach, conversion, and profitability for the marketing department. Increase the efficiency and effectiveness of digital campaigns, generating more high-quality leads and improving advertising ROI. **Main Responsibilities:** * Plan, execute, and optimize campaigns on Meta Ads, Google Ads, and other digital channels. * Monitor and analyze performance metrics and KPIs. * Implement audience segmentation and remarketing strategies. * Manage advertising budgets to maximize ROI. * Conduct A/B testing to improve ad performance. **Requirements:** * Required degree or training: Marketing, Advertising, Communications, or related fields. * Years of experience: 1–2 years in digital campaign management. * Specific experience in: Managing and optimizing campaigns on Meta Ads, Google Ads, and TikTok Ads; audience segmentation and remarketing. * Key tools or software: Meta Ads, Google Ads, TikTok Ads. **Required Technical Skills:** Campaign management and optimization on Meta Ads and Google Ads. Analysis of digital metrics and KPIs. Proficiency in Google Tag Manager and Google Analytics 4. Audience segmentation and keyword analysis. Preparation of advertising performance reports. **Required Soft Skills:** Analytical thinking. Results-oriented mindset. Effective communication. Proactivity. Adaptability to change. Employment Type: Full-time Salary: S/.2,500.00 – S/.3,000.00 per month Application Questions: * What is your availability to start working with us? * What is your salary expectation? * Do you have experience in: Managing and optimizing campaigns on Meta Ads, Google Ads, and TikTok Ads; audience segmentation and remarketing? * Briefly describe your experience in digital campaign management. Work Location: On-site employment