CONTENT MANAGER/DIGITAL MARKETING

Description

Job Summary: We are seeking a professional to create content, manage digital advertising campaigns, and maintain social media communities with a creative and strategic approach. Key Responsibilities: 1. Social media content creation and digital advertising 2. Meta Ads campaign management and optimization 3. Application of storytelling and graphic design for engagement * Experience in social media and/or digital advertising content creation, including Instagram Reels and TikTok videos. * Scriptwriting based on real-life cases. * Application of storytelling to build trust and connection with patients. * Creation, management, and optimization of Meta Ads campaigns (Facebook and Instagram). * Budget control, audience segmentation, and performance tracking. * Measurement of metrics including reach, engagement, messages, leads, and conversions. * Proficiency in Adobe Photoshop, Illustrator, CapCut, and Canva. * Proposal of creative ideas to maximize reach and engagement. * Active community management across social media platforms. * Excellent written communication skills, with the ability to adapt tone and style to target audiences. * Uploading and scheduling posts, adapting formats to each platform. * Experience in clinics, aesthetic centers, or the healthcare sector (not mandatory). * Portfolio submission required. * Knowledge of graphic design. * Minimum 2 years of experience. * WORK MODE: On-site Workplace: On-site employment