Marketing Analyst

Description

Job Summary: We are seeking an analytical, organized, and results-oriented E-commerce and Meta Ads Specialist to drive online sales growth. Key Highlights: 1. Manage and optimize the online store and Meta Ads campaigns. 2. Analyze metrics, propose improvements, and optimize the shopping experience. 3. Strategic coordination with marketing and warehouse. E\-commerce and Meta Ads Specialist Location: La Victoria, Lima Work Mode: On-site Schedule: Full-time At Perú Pesca, we are looking for an E\-commerce and Meta Ads Specialist to drive growth in our online sales channel. We seek an analytical, organized, and results-oriented individual with experience in e-commerce and digital advertising. Responsibilities \* Manage and keep the online store (WooCommerce) up to date. \* Publish new products with photographs, descriptions, technical specifications, categories, and attributes. \* Manage the Facebook and Instagram product catalogs. \* Create, manage, and optimize Meta Ads campaigns focused on sales. \* Analyze campaign metrics and propose continuous improvements. \* Coordinate with the warehouse for new product launches. \* Coordinate with the marketing team on campaign execution and product launches. \* Optimize the shopping experience on the online store. \* Prepare weekly reports with KPIs and results. \* Propose actions to increase digital channel sales. Requirements \* Experience with WooCommerce or other e-commerce platforms. \* Experience managing Meta Business Manager and Meta Ads. \* Knowledge of product catalogs and e-commerce. \* Intermediate Excel proficiency. \* Analytical, organizational, and planning skills. \* Familiarity with Google Analytics, basic SEO, and measurement tools is desirable. Preferred Qualifications \* Experience in retail, e\-commerce, or stores with extensive product catalogs. \* Initiative to propose improvements and optimize processes. \* Results-oriented mindset with focus on sales growth. Salary: S/.1,300\.00 \- S/.2,000\.00 per month Workplace: On-site employment