E-commerce Analyst

Description

Job Summary: E-commerce Analyst to drive the brand's digital operations, manage consumer relationships, coordinate suppliers, and transform data into high-value business decisions. Key Highlights: 1. Comprehensively drive the brand's digital operations. 2. Manage CRM and email marketing strategies. 3. Collaborate with cross-functional teams to support digital growth. **E-commerce Analyst** **About the Role** At Essity, we are seeking an **E-commerce Analyst** to join our Commercial team and contribute to the growth and development of our digital channels in San Isidro, Peru. The role aims to **comprehensively drive the brand's digital operations**, managing relationships with consumers of our owned store, coordinating strategic suppliers and agencies, and transforming commercial and digital data into value-generating business decisions. We seek a commercially and analytically oriented individual capable of thriving in a dynamic environment, collaborating closely with various organizational functions to optimize customer experience, maximize digital campaign performance, and strengthen the company’s e-commerce capabilities. Your focus will be on managing CRM and email marketing strategies, coordinating digital campaigns and assets, managing external suppliers, monitoring commercial KPIs, and developing market intelligence—acting as a key partner for the sustainable growth of the digital channel. Learn more about our products, brands, and culture at **www.essity.com** . **Job Responsibilities** • Manage the owned store’s CRM, developing segmentation, retention, loyalty, and repurchase strategies. * Design, execute, and optimize the email marketing plan—including calendar, content, distribution, and performance analysis. * Measure and monitor key digital campaign metrics such as open rates, click-through rates, conversions, and return on investment. * Coordinate the development of graphic assets and digital materials with design teams and external agencies. * Ensure compliance with brand guidelines, quality standards, and material delivery deadlines. * Manage external suppliers—including identification, evaluation, negotiation of terms, and tracking of deliverables. * Administer purchase orders and control budgets associated with digital and commercial initiatives. * Maintain up-to-date commercial information in CRM and ERP systems, ensuring data integrity and traceability. * Track customers, orders, and delivery status to ensure a satisfactory consumer experience. * Build and maintain commercial and digital reports, transforming data into actionable business recommendations. * Serve as the primary contact point for internal and external customer inquiries—resolving requests or promptly escalating solutions. * Conduct market analysis, monitoring competition, pricing, digital trends, and category performance. * Support the preparation of commercial proposals, contracts, and supporting documentation for the sales team. * Collaborate with cross-functional teams to advance initiatives that strengthen e-commerce growth and profitability. **Who You Are** * Bachelor’s degree or equivalent in Business Administration, Marketing, International Business, Communications, or related fields. * Minimum 2 years of experience in e-commerce, digital marketing, digital trade, or commercial/administrative roles involving direct customer interaction. * Experience managing CRM systems and email marketing tools. * Intermediate-to-advanced Excel proficiency and ability to work with commercial and digital data analytics. * Experience using Microsoft Office and commercial management tools. * Commercial orientation and strong focus on consumer experience. * Ability to simultaneously manage multiple projects, suppliers, and priorities. * Effective communication and collaboration skills with cross-functional teams. Self-motivation, organization, and results orientation. * **Desirable** * Experience with ERP systems, preferably SAP. * Familiarity with e-commerce platforms and marketing automation tools. * Experience analyzing digital and commercial performance metrics. * Knowledge of campaigns focused on retention, loyalty, and customer lifecycle management. * Experience coordinating external agencies, suppliers, or partners. Interest in digital trends, consumer behavior, and e-commerce. * **What We Offer** Our purpose—Breaking Barriers to Well-being—gives meaning to everything we do. Join us to improve people’s well-being and drive positive change for society and the environment. At Essity, you’ll feel valued, empowered to grow, and motivated to deliver business results within a collaborative and open environment. Innovate for Well-being | Excellence Together | Be You with Us. **Application End Date:** ------------------------- 20 Aug 2026 **Job Requisition ID:** ----------------------- Essity264047