MARKETING MANAGER

Description

Job Summary: We are seeking a creative and analytical professional to manage end-to-end marketing, strengthen the brand, generate demand, and capture high-quality leads. Key Highlights: 1. Comprehensive marketing management with focus on strategy and creativity 2. Audiovisual content production and social media management 3. Data analysis for campaign optimization and growth CENTURY FLIGHT ACADEMY MARKETING MANAGER At Century Flight Academy, we seek a creative, analytical, and results-oriented professional to comprehensively manage marketing for our operations in Lima and Pucallpa. JOB MISSION Plan, execute, and measure marketing initiatives by integrating creativity, content production, digital marketing, and data analytics—aiming to strengthen the brand, generate demand, capture high-quality leads, and support growth and course launches. Reports to the Commercial & Growth Coordinator. REQUIREMENTS * Graduate, bachelor’s degree holder, or certified professional in Marketing, Communications, Advertising, or related fields. * Minimum 2 years of experience in Marketing, Digital Marketing, or similar roles. * Experience managing corporate social media accounts. * Experience in content creation and production. * Ability to record videos and take photographs using smartphones and/or cameras. * Proficiency in graphic and audiovisual editing tools: Canva, Photoshop, Illustrator, Premiere, CapCut, or similar. * Proficiency in Meta Business Suite / Meta Ads. * Proficiency in Google Analytics (GA4) and digital analytics tools. * Ability to analyze traffic, leads, conversions, engagement, cost per lead (CPL), and campaign performance. * Familiarity with Google Tag Manager, Looker Studio, and Search Console is desirable. * Intermediate Excel or Google Sheets skills. * Familiarity with CRM systems and sales funnels is desirable. * Creativity, visual judgment, organization, initiative, and commercial orientation. * Prior aviation industry experience is not required. KEY RESPONSIBILITIES * Manage all official Century Flight Academy social media accounts. * Develop and execute the monthly marketing plan. * Develop creative concepts and ideas for campaigns. * Record videos, take photographs, and produce audiovisual material in classrooms, simulators, aircraft, operations, events, and activities. * Create Reels, TikToks, Stories, interviews, and promotional content. * Edit or coordinate editing of graphic and audiovisual content. * Plan and execute digital campaigns for Lima and Pucallpa. * Generate leads for the Commercial Department. * Coordinate with Sales to ensure lead quality and conversion. * Analyze data from social media, campaigns, Google Analytics, and CRM. * Measure and optimize campaigns based on results. * Prepare KPI reports and dashboards. * Analyze competitors, market trends, and target audience. * Support fairs, talks, partnership agreements, events, and activations. * Maintain an organized photo and video library. * Report results to the Commercial & Growth Coordinator. CONDITIONS * Salary: S/2,200 monthly + performance-based bonuses and commissions. * Employment modality: On-site, full-time. * Location: Monte Rosa Street 284, Office 503, Chacarilla – Lima. * Initial contract: 3 months. * Payroll registration: From day one. * Benefits: As per applicable MYPE labor regime. Scope of position: Lima and Pucallpa. Salary: S/.2,000.00 – S/.2,500.00 per month Workplace: On-site employment