Content Creator - English Academy

Description

Job Summary: Mentora is seeking a Content Strategist to design, execute, and optimize content across platforms to attract, convert, and retain users, ensuring brand coherence and an engaging educational experience. Key Highlights: 1. Transform digital education in Latin America 2. Design and execute impactful content strategy 3. Create viral social media content At Mentora, we believe digital education must be practical, accessible, and truly useful for the professional world. That’s why we’ve designed a learning experience that combines asynchronous classes, clear content, and constant support—allowing each student to progress at their own pace and achieve real results. **If you want to join the team transforming how people learn in Latin America, this is the place.** **Job Objective** Design, execute, and optimize Mentora’s content strategy to attract, convert, and retain users, ensuring brand consistency and delivering an engaging, useful, and relatable educational experience. **Key Responsibilities:** * Develop and execute the content strategy for Mentora’s launch, ensuring alignment with visual identity, tone of voice, and brand DNA. * Create high-impact content for TikTok, Instagram, Facebook, and YouTube Shorts: Reels, educational capsules, course trailers, explanatory videos, and viral pieces. * Produce, film, and edit videos following the visual aesthetic defined in the Brand Manual (fonts, colors, speech bubbles, clean and modern style). * Write short, persuasive scripts applying relatable, direct, and motivating storytelling. * Generate content aligned with the marketing funnel: awareness, consideration, and conversion. * Create useful content (tips, mini-classes, career advice) that resonates with the 18–32 age group. * Manage monthly and weekly content calendars to ensure frequency and consistency. * Research digital platform trends and adapt them to Mentora’s style. * Monitor and respond to interactions to strengthen the digital community from day one. * Coordinate with the creative team (audiovisual director, designers, recording instructor) for educational content production. * Propose creative ideas and new formats to boost engagement and brand recognition. * Analyze basic metrics (reach, engagement, best posting times, top-performing content) to optimize strategy. * Lead advertising guidelines with trafficker support. * Support course launches with promotional assets, introductory videos, and instructor clips. * Oversee content experience within courses. **Requirements:** * \-Degree in Audiovisual Communication, Digital Marketing, Design, Advertising, or related fields. * \-1 to 3 years creating content for social media (TikTok, Instagram, Reels, Shorts). * \-Experience working with youth-oriented, educational, tech, or startup brands is a major plus. * \-Basic motion graphics creation (dynamic text, small animations).E24 * \-SEO and SEM knowledge. **Schedule:** Monday to Friday, 9:00 a.m. to 6:00 p.m. (in-person); Saturdays, 9:00 a.m. to 1:00 p.m. (remote). **Compensation:** Salary expectations. **Benefits:** * \- Formal employment registration (MYPE regime) from the first day of work. * Full English scholarship. * \- Timely salary payments. * \- Corporate discounts. * \- LATAM Career Path. Employment Type: Full-time Salary: S/.2,000\.00 \- S/.5,000\.00 per month Application Question(s): * Attach your portfolio. * What is your salary expectation? * How many years of experience do you have as a Content Manager, and in which areas? Language: * Advanced English (Mandatory) Work Location: On-site employment