Description
Job Summary:
Manage and strengthen the brand's digital presence by creating engaging content and generating social media interaction to position skincare products.
Key Highlights:
1. Manage social media accounts and create creative skincare-related content.
2. Engage with the community and manage collaborations with influencers.
3. Analyze metrics and propose improvements to optimize the digital strategy.
**Community Manager**
**Job Objective**
Manage and strengthen the brand's digital presence by creating engaging content, fostering community interaction, and positioning skincare products on social media through digital communication strategies aligned with the brand identity.
**Main Responsibilities**
**1\. Social Media Management**
· Manage the brand’s social media accounts (Instagram, TikTok, Facebook).
· Schedule posts according to the content calendar.
· Respond to messages, comments, and community inquiries.
**2\. Content Creation**
· Propose creative ideas for educational and promotional skincare content.
· Participate in the creation of videos, reels, stories, and posts.
· Coordinate with design or photography teams for visual materials.
**3\. Community Building**
· Engage with followers and potential customers.
· Launch interactive activities, polls, Q&As, and campaigns to encourage participation.
· Manage collaborations with influencers or micro-influencers.
**4\. Brand Monitoring and Reputation Management**
· Monitor customer comments and reviews.
· Handle potential crises or complaints on social media.
· Maintain communication consistent with the brand identity.
**5\. Analytics and Reporting**
· Analyze social media metrics (reach, engagement, followers).
· Prepare monthly performance and growth reports.
· Propose improvements to optimize the digital strategy.
**Requirements**
**1\. Education**
· Degree in Marketing, Communications, Advertising, or related fields.
**2\. Experience**
· Minimum 1 year of experience as a Community Manager or in social media management.
· Experience with beauty, skincare, or lifestyle brands is preferred.
**3\. Knowledge**
· Social media management (Instagram, TikTok, Facebook).
· Digital content strategy and social media marketing.
· Basic understanding of skincare and beauty trends.
· Proficiency in editing or design tools such as Canva, CapCut, or similar.
**4\. Skills**
· Creativity and innovation to produce engaging content.
· Excellent writing and digital communication skills.
· Content organization and planning abilities.
· Community engagement and management capabilities.
· Proactivity and results orientation.
· Passion for beauty and skincare.
Employment Type: Full-time
Salary: S/.1,800.00 \- S/.2,000.00 per month
Application Question(s):
* SALARY EXPECTATIONS
Work Location: On-site employment