JUNIOR MARKETING ANALYST

Description

Job Summary: BLESOLA IMPORT EXPORT SAC is seeking a Junior Marketing Analyst to manage digital presence, advertising campaigns, and brand strategy in the steel industry. Key Highlights: 1. Manages digital presence and brand strategy. 2. Designs and executes advertising campaigns for lead generation and brand building. 3. Uses AI and digital tools to optimize processes. BLESOLA IMPORT EXPORT SAC, a company in the steel industry with over 24 years in the market and major clients in the mining, oil & gas, fishing, metal-mechanical, construction, general industry sectors, and government contracts, is looking for a "Junior Marketing Analyst" who meets the following profile: **REQUIREMENTS:** * Technical or university degree in Marketing, Communications, Advertising, or related fields. * Minimum 1–2 years of experience in marketing, commercial management, or customer service. * Proficiency in database management and digital tools (Adobe Illustrator, Adobe Premiere Pro, Adobe Photoshop, Canva Pro, among others). * Proficiency in office productivity tools. * Knowledge of digital marketing and content management (Mandatory). **RESPONSIBILITIES:** * Comprehensively manage the company’s digital presence, including social media posts, corporate communications, and brand positioning. * Develop and execute monthly and annual marketing plans aligned with the organization’s commercial and strategic objectives. * Design, implement, and optimize advertising campaigns targeting lead generation and brand strengthening via platforms such as Meta Ads, Google Ads, or others. * Design and develop commercial and corporate materials (brochures, catalogs, technical datasheets, flyers, graphic and audiovisual assets), ensuring visual and narrative consistency. * Manage and administer leads and prospects from digital channels (website, social media, email, and phone), conducting follow-up and coordinating with the Commercial Department for handling and closing. * Prepare monthly reports with key performance indicators (KPIs), analysis of digital metrics, demand generation, and commercial results, proposing data-driven improvements. * Analyze market trends, consumer behavior, and competitor activities to propose strategies for continuous improvement. * Administer and maintain an updated customer and prospect database, ensuring accurate segmentation. * Use digital tools and Artificial Intelligence to optimize processes, content generation, and departmental productivity. * Coordinate joint campaigns and initiatives with the Commercial Department to track opportunities and strengthen client relationships. * Effective communication, excellent writing and spelling skills (persuasive copywriting). * Support planning and execution of internal and external corporate events as required. * Maintain updated formats, templates, and documents used by the department. * Manage procurement of goods and services necessary for departmental activities. * Other duties assigned by immediate supervisor and/or General Management. **SKILLS AND ATTRIBUTES:** * Leadership and proactivity. * Adaptability to change, creativity, and originality. * Resilience, flexibility, and agility. * Autonomy and accountability. * Organizational and follow-up capability. * Results orientation and goal achievement. **EMPLOYMENT BENEFITS:** * Formal employment registration and statutory social benefits. * Professional development opportunities. * Employment type: Full-time. * Availability: Immediate. * Work location: Chorrillos. Employment type: Full-time. Work location: On-site employment