Description
Job Summary:
We are seeking a Digital Marketing Analyst with a passion for generating high-quality leads to plan, execute, and optimize digital campaigns across multiple platforms.
Key Highlights:
1. Professional development opportunities in a growing company.
2. Dynamic and collaborative work environment.
3. Join an innovative team passionate about digital campaigns.
JOIN OUR TEAM AT MC ASERORÍA \& GESTIÓN!
Are you a digital marketing expert passionate about generating high-quality leads? This opportunity is for you! At Vita In, we are looking for a Digital Marketing Analyst to join our team and help take our digital campaigns to the next level.
What will you do in this role?
As a Digital Marketing Analyst, you will be responsible for planning, executing, and optimizing digital campaigns across various platforms (Meta Ads, Google Ads, programmatic) to generate qualified leads and achieve business objectives. You will oversee key metrics to continuously improve campaign performance.
Key Responsibilities:
Plan and execute digital campaigns (Meta Ads, Google Ads, programmatic).
Optimize key metrics (CPL, CTR, CPC, conversion rate) in real time.
Manage audiences and coordinate the creation of landing pages and forms.
Manage the monthly digital advertising budget.
Collaborate with the sales team to improve lead quality.
Monitor digital competitors and conduct A/B tests.
Prepare performance reports and campaign analyses.
Maintain up-to-date organic social media advertising.
Requirements:
Education: Bachelor’s degree or equivalent in Business Administration, Marketing, Advertising, or related fields.
Experience: Minimum 2 years as a digital marketing assistant or 1 year as a digital performance analyst.
Knowledge: Proficiency in Meta Ads Manager, Google Ads (Search, Display, YouTube), Google Analytics 4, Google Tag Manager, CRM systems (HubSpot, Zoho, Bitrix, etc.), and landing page platforms (WordPress, Unbounce, Wix).
Key Competencies:
Analytical thinking and business orientation.
Strong ability to interpret data and propose optimizations.
Organizational and planning skills.
What We Offer:
A dynamic and collaborative work environment.
Professional development opportunities within a growing company.
If you have an analytical mindset, are passionate about digital campaigns, and want to work in an innovative team, we look forward to your application!
**Requirements**
· Minimum education: Technical degree
Salary: S/.100\.00 \- S/.200\.00 per year
Work location: On-site employment