Description
Job Summary:
We are seeking a Senior Marketing Coordinator to lead the strategic marketing plan, multichannel campaigns, and brand communication and positioning at an inflatable water park.
Key Highlights:
1. Design and execute the annual marketing strategic plan.
2. Lead multichannel campaigns and the brand communication strategy.
3. Manage the marketing budget and analyze KPIs for decision-making.
**SENIOR MARKETING COORDINATOR – FLYING SQUIRREL**
We are searching for top talent for the position of Senior Marketing Coordinator at the Flying Squirrel Inflatable Water Park, an entertainment venue located at Jockey Plaza.
Main Responsibilities
* Design, execute, and optimize the annual marketing strategic plan.
* Lead multichannel campaigns (digital, content, performance, branding, and activations).
* Define and oversee the brand communication and positioning strategy.
* Coordinate and develop the marketing team and external vendors.
* Manage the marketing budget and ensure its proper allocation.
* Analyze KPIs, performance metrics, and ROI for decision-making.
* Collaborate closely with Commercial, Product, and Executive teams.
* Identify market opportunities, trends, and new audiences.
* Ensure consistency in visual identity, tone, and messaging across all brand touchpoints.
* Drive innovation initiatives and continuous improvement.
Requirements
* University degree in Marketing, Communications, Advertising, or related fields.
* Minimum 3 years of marketing experience, including senior or leadership roles.
* Strong experience in digital marketing, branding, and growth strategies.
* Advanced proficiency in analytics and performance tools (Google Analytics, Google Ads, CRM).
* Experience leading complex projects and cross-functional teams.
* Strategic planning capability.
Key Competencies
* Strategic vision and business orientation.
* Leadership, autonomy, and decision-making ability.
* Data-driven creativity.
* Excellent communication and influencing skills.
* Ability to thrive in dynamic, high-growth environments.
Benefits:
Full payroll registration
Employment type: Full-time
Salary: S/.2,200.00 \- S/.2,500.00 per month
Work location: On-site employment