Marketing Assistant

Description

Job Summary: A marketing professional responsible for developing, executing, and monitoring digital marketing strategies, content, and communications to support brand positioning and commercial growth. Key Highlights: 1. Manages digital marketing, content, and social media campaigns. 2. Analyzes KPIs to optimize marketing strategies. 3. Coordinates with sales and suppliers for promotional activities and events. **Responsibilities:** Develop and monitor the Annual Marketing Plan aligned with commercial and positioning objectives. Plan, create, and manage the monthly content calendar for social media and corporate communications. Design and adapt graphic assets and commercial materials such as posts, brochures, flyers, presentations, and press releases. Manage email marketing campaigns, databases, audience segmentation, and communications via HubSpot. Coordinate with the sales department on customer-targeted campaigns, promotional actions, and opportunity follow-up. Propose, execute, and monitor digital campaigns on Google Ads, Meta Ads, LinkedIn, or other channels. Analyze marketing, content, CRM, and digital campaign metrics to recommend improvements. Research logistics market trends, competitors, and commercial opportunities to support Market Situation / Pricing analysis. Manage corporate merchandising, advertising materials, and supplier coordination for campaigns, clients, and events. Coordinate company participation in trade fairs, conferences, corporate events, and branding activities. * Support branding initiatives, internal communications, corporate positioning, and brand experience. **Requirements:** Technical or university graduate. Graduate or Bachelor’s degree in Marketing, Communications, Advertising, Business Administration, Design, or related fields. Experience creating and managing social media and digital channel content. Proficiency with tools such as HubSpot, Canva, Google Analytics, Excel, or similar. Knowledge of digital campaigns, email marketing, database segmentation, and marketing KPIs. Strong writing skills, visual judgment, organizational ability, creativity, and results orientation. Desirable experience in service, logistics, international trade, B2B, or related sectors. Working Hours: Monday to Friday, 9 AM to 5:00 PM Salary: USD 1800 – 2000 depending on experience District: Magdalena Salary: S/.1,800.00 – S/.2,000.00 per month Workplace: On-site employment