MARKETING MANAGER

Description

Job Summary: We are seeking a results-oriented Marketing Manager to lead the integrated strategy, generate leads, and increase sales through digital tools and creative team management. Key Highlights: 1. Lead and execute an integrated marketing strategy 2. Generate qualified leads and increase sales 3. Manage creative teams and digital tools We seek a results-driven Marketing Manager responsible for leading and executing the company’s integrated strategy, ensuring qualified lead generation and increased sales through efficient use of digital tools and creative team management. **Core Responsibilities:** * Design and implement a results-focused (sales-driven) marketing strategic plan. * Lead, coordinate, and supervise the Marketing department. * Define content guidelines (videos, graphic assets, campaigns). * Supervise conversion-oriented content creation (not just branding). * Create and manage advertising campaigns (Meta Ads, Google Ads, etc.). * Analyze metrics and KPIs (leads, conversions, ROI). * Optimize sales funnels in coordination with the Sales department. * Propose innovative strategies based on trends and consumer behavior. * Implement automation and artificial intelligence tools. (Desirable) * Ensure brand consistency across all channels. **Secondary Responsibilities:** * Support product launches, promotional campaigns, and events. * Coordinate with marketing and advertising vendors. * Prepare managerial performance reports. * Evaluate training needs and team development under supervision. **8. Job Requirements:** **Academic Qualifications:** * Bachelor’s degree in Marketing, Communications, Advertising, or related fields. **Experience:** * Minimum 2–3 years in digital marketing. * Experience leading teams. * Proven experience in lead generation and sales. **Knowledge:** * Digital marketing strategies and conversion funnels. * Meta Ads, Google Ads, and digital analytics. * Branding and brand positioning. * Design and editing tools (supervisory level). * Use of AI tools applied to marketing. (Certification desirable) **Skills:** * Leadership and team management. * Strategic and analytical thinking. * Results orientation. * Creativity and innovation. * Effective communication. **Working Conditions:** * Schedule: Monday to Friday, 8:30 AM to 6:30 PM, with Saturday availability. * Work Mode: On-site. * Compensation: S/ 2,200 – S/ 3,500 (based on experience). * Direct payroll registration (MYPE). Salary: S/.2,200.00 \- S/.3,500.00 per month Work Location: On-site employment