Data and Information Analysts

Description

Job Summary: We are seeking Data and Information Analysts with marketing experience, focused on commercial information management and customer analysis. Key Highlights: 1. Key role in commercial and marketing strategy 2. Continuous learning in data, automation, and performance 3. Excellent work environment and professional growth **Join our team!!** We are looking for **DATA AND INFORMATION ANALYSTS with marketing experience**, focused on commercial information management, customer behavior analysis, and building dashboards that drive strategic decision-making. **SPECIFIC RESPONSIBILITIES:** **Data Management & Automation** * Manage, clean, and structure prospect and customer databases according to corporate CRM guidelines. * Implement customer segmentation models (RFM, potential, frequency, industry). * Build dashboards in **Power BI** with key metrics: lead generation, conversions, CAC, campaign ROI, customer behavior, among others. * Analyze metrics from **Google Analytics**, social media platforms, and CRM. * Automate weekly and monthly reports using **Power Query**, Excel, and Power BI. **CRM – Commercial Management and Marketing Automation** * Administer the **CRM** (HubSpot, Zoho, Pipedrive, or equivalent). * Design, execute, and evaluate **Marketing Automation** workflows for lead nurturing. * Configure dashboards within the CRM for the sales team. **REQUIREMENTS:** * Professionals with degrees in Industrial Engineering, Business Administration, Marketing, Statistics, Systems Engineering, Communication Sciences, Advertising, or related fields (not mandatory). * Specialization in Data Analysis, Digital Marketing, or Business Analytics (preferred). **Additional Education and Technical Skills:** * Advanced Excel (pivot tables, Power Query, dashboards). * Proficiency in **Power BI** for interactive marketing- and sales-oriented reporting. * CRM management (HubSpot, Zoho, Pipedrive, or similar). * Email marketing tools (Mailchimp, Zoho Campaigns, Doppler, among others). * Basic or intermediate knowledge of **SQL** (not mandatory). **WE OFFER:** * Formal employment contract with all statutory benefits. * Comprehensive private health insurance (EPS) fully covered by the company. * Fixed working hours (Monday to Friday, 8:00 AM–5:30 PM). * A key role in commercial and marketing strategy. * Continuous learning in data, automation, and performance. * Excellent work environment and professional growth. * Additional benefits to be discussed during the interview. At VICCO, we promote inclusion and labor integration without distinction based on disability, gender, sexual orientation, gender identity and expression, place of origin, or generation. We do not discriminate for any reason protected by national legislation, in compliance with Law No. 29973, the General Law for Persons with Disabilities. **INTERESTED CANDIDATES: Apply through this channel** Salary: S/.2,300.00–S/.2,800.00 per month Work Location: On-site employment